APA Style

BERGER, Arthur Asa. (2012). Seeing is Believing : An Introduction to Visual Communication . New York: McGraw Hill.

Chicago Style

BERGER, Arthur Asa. Seeing is Believing : An Introduction to Visual Communication. New York: McGraw Hill, 2012. Text.

MLA Style

BERGER, Arthur Asa. Seeing is Believing : An Introduction to Visual Communication. New York: McGraw Hill, 2012. Text.

Turabian Style

BERGER, Arthur Asa. Seeing is Believing : An Introduction to Visual Communication. New York: McGraw Hill, 2012. Print.